Case Study

Finer Filters: Scaling for Global Growth

How 247 Commerce empowered the UK's largest water filtration company with a scalable Magento 2 Commerce solution.

M1 to M2

Platform Migration

Global

Customer Base

Adobe

Commerce Partner

All Aboard!

Since 2012, FinerFilters has been providing high-quality water filtration systems to homes and businesses worldwide. As the largest water filtration company in the UK, they knew it was time for a change in April 2020. They needed to rethink their strategy, migrate from Magento 1 to Magento 2 Commerce, and redesign their website to blaze a trail and future-proof their digital business.

The Challenge

With no physical stores, FinerFilters is reliant on eCommerce for survival. They needed a solution that would upgrade their platform, enhance security, and provide advanced marketing tools.

Key Requirements:

Upgrade to Magento 2 Commerce
Enhanced security settings
Scalable website with advanced marketing tools
Inbuilt CMS and Page Builder
Clean and easy user experience (UX & UI)
Future-proof digital business

Enter 247 Commerce!

After an in-depth consultation, FinerFilters chose a Magento Commerce Rapid Deployment Solution. This fit their need for speed, ease, and scalability perfectly.

Magento Commerce Migration

Migrated and upgraded from Magento 1 to Magento 2 Commerce to provide a robust, scalable foundation.

Rapid Deployment Solution

Utilized a Rapid Deployment Solution to meet tight timescales while ensuring a high-quality build.

CMS & Page Builder

Implemented advanced CMS and Page Builder tools with a drag-and-drop interface for total control over content.

UX/UI Redesign

Delivered a sleek, modern design focused on a clean and easy user experience to drive conversions.

247 CloudHub Integration

Integrated systems for seamless data flow and efficient operations.

Client Testimonial

"From my first call with 247 Commerce, right through to the onboarding and workshop calls with our project manager, the communication has been second to none... I chose 247 Commerce over many others because of their super personal approach and the fantastic job they do at consulting with their customers. Choosing a company with in-house developers and project managers resulted in a quicker and more efficient process across the board."

- Chris, Managing Director, FinerFilters